Rakuten wesentlich besser als Rocket
VON ANDRÉ WESTPHAL JAN 23, 2023
1&1 Versatel übernimmt nach eigenen Angaben die Glasfaser-Stadtnetze von BT in Deutschland. Betroffen sind dadurch vier Netze von BT – in München, Frankfurt, Düsseldorf und Stuttgart mit insgesamt 1.590 km Länge. Deutschlandweit profitieren nach Angaben des Anbieters bereits Firmen und Behörden in mehr als 300 Städten von den Services.
https://stadt-bremerhaven.de/...ser-stadtnetze-von-bt-in-deutschland/
January 25, 2023
Rakuten Symphony can help connect the unconnected by providing a secure and unified communication platform for remote teams. It enables real-time collaboration and communication between people from different teams and locations. This allows users to share documents, audio and video messages, and hold virtual meetings. It also provides tools to keep track of tasks, projects and conversations. This can help people stay connected and work more efficiently.
https://www.youtube.com/watch?v=f6fFV1475BY
As the telecom industry embraces cloud based operations, which separate hardware and software supply chains, MNOs are facing the challenge of monitoring and managing the dynamic operation of software placement, deployment and redeployment in their networks. Rakuten Symphony CMO Geoff Hollingworth explains how operators can adopt a new approach to monitoring their network that unlocks the true potential of 5G SA. Rakuten Symphony has introduced cloud-native Service Assurance to provide real-time network insight for mobile operators so they can better understand and react to traffic patterns in their network.
https://www.youtube.com/watch?v=rbkYZKXVt-k
BY PAUL SKELDON ON 25 JANUARY 2023
Rakuten Symphony Wins Gold for Network Virtualisation Innovation of the Year
“I am delighted to see Rakuten Symphony Symworld Cloud recognised for our innovation in network virtualisation. We have long understood the importance of network virtualisation, especially for the telecommunications industry. Our hyper-converged cloud-native platform Symworld Cloud runs both CNFs (Containerised Network Functions) and VNFs (Virtualised Network Functions), delivering enormous efficiencies to telecom operators. The benefits of this innovative platform are proven at scale in production with Rakuten Mobile, through significant CAPEX and OPEX savings, operational simplicity, accelerated deployments and more.” – Partha Seetala, President – Cloud BU, Rakuten Symphony
https://www.reddit.com/r/RakutenUndervalued/...wins_gold_for_network/
January, 24, 2023
Viber introduces Business Inbox and a Commercial Account to help improve customer experience and increase brand visibility
Rakuten Viber, the global leader in private and secure messaging and voice-based communication, announces two major launches worldwide as a new stage in the evolution of brand-user interaction on the app. The new offerings include a Business Inbox and a searchable Commercial Account, which will become the next step in Viber’s long-term superapp strategy.
According to research reports, 71% of consumers expect companies to deliver personalized interactions, and 82% of organizations plan to implement a value enhancement strategy to deliver a better customer value through services. With both users and businesses in mind, Viber’s updates are a step toward providing a better customer experience and brand engagement.
Aiming to enhance brand-user communication, Viber introduces Business Inbox globally – a dedicated space for brand-user interactions, accessible directly from an individual’s regular Chats screen. The feature allows for all business messages from official brand accounts to be stored and organized in one folder (such as a bank notification, an order confirmation from a delivery service, a special offer from a store, etc.).
Another step towards better customer experience is a new Commercial Account, where users will be able to discover all of the ways to engage with a brand in just one place. It will host all business information, services, and Chats on Viber under a single searchable business entity:
Users can search for these accounts (businesses) proactively by typing the name of the business into Viber's main search bar.
Search results will be grouped under the new "Businesses" section.
Users who enter a Commercial Account will see the brand's title, logo, verification badge, description, contact information, and communication channels available on Viber. The account can also be forwarded to others, increasing brand visibility.
Brands will be able to add up to three addresses, a website, a phone number, and a description of up to 1000 characters to make sure users can find all the information they are looking for.
“This milestone update is Viber's next step as a superapp that acts as a convenient one-stop-shop for all brand-user communications and interactions. It will be the foundation for other superapp features we will gradually introduce to increase the value of the app to the user and expand ways in which brands can connect with their audience,” says Ofir Eyal, CEO of Rakuten Viber. “More features, more services, and more channels of communication equals more value for users and brands, in fewer steps.”
The two features will be available globally starting January 23, 2023.
https://www.reddit.com/r/RakutenUndervalued/..._superapp_status_with/
Jan 18, 2023
Japan and the United States have signed an agreement to develop and promote a new communications network that does not rely on specific companies' infrastructure, the government said Wednesday, amid China's increasing presence in the sector.
Agreements to employ Open RAN technology have gathered pace since last year, with a government source confirming in December that Japan and Britain had entered an agreement to engage in technology sharing as part of efforts to promote the initiative.
Japan also entered into similar partnerships with the other members of "the Quad" group — the U.S., Australia and India — in May, and with Singapore in July.
https://www.japantimes.co.jp/news/2023/01/18/...p-us-telecom-network/
18 hours ago
Carousell Media Group, the retail media network of secondary marketplace Carousell Group, launched Shopping Ads in 2022 to support brands in acquiring new customers and increasing sales. Carousell hopes Shopping Ads will give consumers the most relevant ads possible through an optimised product feed triggered by the consumer's search queries on Carousell's marketplaces. Carousell claims this will be an efficient and effective way for advertisers to boost traffic to their ecommerce stores and increase sales.
JJ Eastwood, the managing director at Carousell Media Group, points out that because the digital advertising industry has shifted away from third-party identifiers toward a privacy-driven approach, almost every marketer now has a first-party data strategy. This shift has prompted them to allocate more budget to campaigns that drive traffic back to their apps and websites, as this is how they collect first-party data with consent from consumers. "As more consumers shop online, they expect relevant, helpful, and informative ads. We use a brand's product feed triggered by consumers' search queries to achieve this, allowing consumers to discover new prod are directly related to what they are looking for," Eastwood explains to Campaign Asia-Pacific. "Each Shopping Ad is informative and includes an image, product title, price, and brand name - all the essential ingredients of shoppable moments". According to Eastwood, Shopping Ads utilises a product feed to serve only in-stock items to consumers. In addition, as the transaction takes place on the brand's website, this allows their sales teams to track inventory levels in real-time.
A core component of Shopping Ads is the closed-loop measurement from Carousell's marketplaces back to the brand's website. In addition, the platforms provide brands with the keywords behind each click, giving them consumer intent data that can help guide their other marketing initiatives. "Advertisers can gain insights from Shopping Ads in real-time through an Application Programming Interface or Comma Separated Values file. The key is to connect this data with data across all sources to give them a holistic understanding of consumer trends," says Eastwood. "For example, suppose a brand notices consumers opt for items made from sustainable materials. In that case, the entire company can change their media investments, raw material procurement and supply chain management."
A core component of Shopping Ads is the closed-loop measurement from Carousell's marketplaces back to the brand's website. In addition, the platforms provide brands with the keywords behind each click, giving them consumer intent data that can help guide their other marketing initiatives. "Advertisers can gain insights from Shopping Ads in real-time through an Application Programming Interface or Comma Separated Values file. The key is to connect this data with data across all sources to give them a holistic understanding of consumer trends," says Eastwood. "For example, suppose a brand notices consumers opt for items made from sustainable materials. In that case, the entire company can change their media investments, raw material procurement and supply chain management."
Read more at: https://www-campaignasia-com.translate.goog/...hl=de&_x_tr_pto=sc
Moderation
Zeitpunkt: 26.01.23 11:34
Aktion: Löschung des Beitrages
Kommentar: Moderation auf Wunsch des Verfassers
Zeitpunkt: 26.01.23 11:34
Aktion: Löschung des Beitrages
Kommentar: Moderation auf Wunsch des Verfassers
Josh OLeary · Published on 2023-01-25
No matter what you do in these cold winter months, just being around family and friends is all the comfort you need. We hope your next hosting party goes off without a hitch. Don’t forget to shop with Rakuten to earn Cash Back on every item listed above. Cha-ching!
https://www.rakuten.com/blog/...t-you-through-the-cold-winter-season/
2023. Januar 01 26:10 JST
Am 1. Januar startete Rakuten Mobile den Tarifplan "Rakuten Turbo" für Heimrouter und das kompatible Produkt "Rakuten Turbo 26G". Neue Bewerbungen werden auf der offiziellen Website von Rakuten Mobile entgegengenommen.
Rakuten Turbo ist ein exklusiver Heimrouter-Plan, mit dem Sie ganz einfach eine Wi-Fi-Umgebung im Bereich der Rakuten-Mobilfunklinie aufbauen können. Da es eine Mobilfunkleitung verwendet, sind Bauarbeiten wie optische Leitung nicht erforderlich.
Um den Rakuten Turbo nutzen zu können, müssen Sie einen dedizierten Heimrouter "Rakuten Turbo 4G" separat für 1580.5 Yen erwerben.
Das Mobilteil unterstützt LTE- und 5G-Kommunikation (Sub6/NSA). Im Falle von LTE beträgt die maximale Kommunikationsgeschwindigkeit 391 Mbit/s beim Empfang und 76 Mbit/s beim Senden. Im Falle von 5G beträgt das Maximum 2,1 Gbps beim Empfang und 218 Mbps beim Senden.
Darüber hinaus unterstützt es IEEE 802.11a / b / g / n / ac / ax und verfügt über zwei kabelgebundene LAN-Ports, die 1000BASE-T / 100BASE-T / 10BASE-T unterstützen. Die Anzahl der gleichzeitigen Wi-Fi-Verbindungen beträgt bis zu 2.
https://japan.cnet.com/article/35199140/
January 26, 2023
https://www.youtube.com/watch?v=8hhta-jNqEA
26.1.2023, 10:13:06
[NHK] The Rakuten Group, which has been suffering from severe performance due to heavy investment in the mobile phone business, will enter the corporate service in earnest from the 30th of this month.
Rakuten Group President Hiroshi Mikitani will start a mobile phone service for corporations on the 30th of this month at an event for managers who will open a store on their own mail order site on the 26th, and will introduce a flat rate plan according to the data capacity.
https://www.tellerreport.com/business/...corporations.SJf5QVpJhj.html
Rakuten is a fairly well-known cashback site that is a great option for the in-store or online shopper who desires to earn cashback on everyday spending. But what if you could use Rakuten to earn money for travel too? Well, you can!
In this Rakuten review, we share the easiest ways to earn and fully utilize Rakuten cashback rewards for travel.
https://www.afrostylicity.com/rakuten-earn-money-for-travel/
by Kay Aloha Villamor December 12th, 2022
bie, a Tokyo, Japan-based healthcare AI startup, announced that it raised $19 million in Series C extension, and closed its Series C at $45 million.
The extension round money was raised from SOGO MEDICAL CO., LTD., AAIC Investment Pte. Ltd., Japan Impact Investment II Limited Partnership, and Rakuten Capital, while loans extended from the Shoko Chukin Bank, Ltd., Japan Finance Corporation, and Mizuho Bank, Ltd.
https://www.thesaasnews.com/news/...-19-million-in-series-c-extension
3h ago
Japanese e-commerce giant Rakuten Group Inc. sold 250 billion yen ($1.9 billion) of bonds on Friday, giving the company an important injection of liquidity after it was cut further into junk by S&P Global Ratings last month.
Rakuten sold the two-year notes targeted at individual investors at a yield of 3.3%, saying in a filing that it plans to use the proceeds for its mobile-phone business.
Rakuten has an A rating from Japan Credit Rating Agency Ltd.
https://www.bnnbloomberg.ca/...cal-bonds-in-liquidity-boost-1.1875535
DAUN, 19.01.2023 - 10:23 Uhr
Rakuten TV erweitert Angebot mit 25 neuen Sendern der Funke Mediengruppe
Von Bergblick über Spiegel TV, von Just Cooking bishin zu Sportdigital Free..
Der VOD-Streamingdienst Rakuten TV erweitert sein kostenloses Angebot, im Rahmen einer Kooperation mit der Funke Mediengruppe, mit 25 neuen FAST-Kanälen (Free Ad-Supported Streaming TV) im deutschsprachigen Raum.
Durch die Kooperation mit einer der größten Mediengruppen in Deutschland haben Nutzerinnen und Nutzer von Rakuten TV in Deutschland, Österreich und der Schweiz die Möglichkeit, ein breiteres Spektrum an verschiedenen Genres wie Nachrichten, Dokumentationen, Filme, Musik, Sport, Lifestyle und Kochen in deutscher Sprache zu streamen.
Von ausgewählten Filmen im Netzkino bis hin zu Dokumentationen auf Spiegel TV - die 25 neuen FAST-Kanäle bringen das beste und vielfältigste Angebot auf Rakuten TV zum Leben.
Die Partnerschaft mit Funke Digital resultiert auch in der Einführung von FAST-Kanälen auf zusätzlichen Märkten auf Rakuten TV:
vier englischsprachige Kanäle in Großbritannien, Irland, den Niederlanden und den nordischen Ländern: Bjg Tjme mit Filmen, HorizonSports und MotorRacing mit Sport und Wild Stories mit Dokumentarfilmen.
ein italienischsprachiger Kanal italienischsprachig in Italien: HorizonSports
ein Kanal französischsprachig in Frankreich, Belgien und Luxemburg: MotorRacing
https://www.infosat.de/digital-tv/...n-sendern-der-funke-mediengruppe
January 27, 2023
Rakuten Mobile was recognized at the “11th Let's Extend Healthy Life Expectancy! Awards” hosted by the Ministry of Health, Labour and Welfare in connection with smartphone classes provided by Rakuten Senior, which allowed community spaces for seniors to continue to be available online even amidst the pandemic.
https://www.youtube.com/watch?v=C-0AB1tJ8U4
By Mina Nicola
One of the most important pillars to improve the network quality and the customer experience is to continuously test the network, anywhere and anytime, to ensure customers receive the best quality. This is where Rakuten Symphony Sympulse can play a crucial role.
The Sympulse application provides an easy and straightforward way to perform network testing, from basic speed tests and video quality checks to latency and web browsing experience, all at your fingertips from your phone.
Network Testing is not for drive test kits only
In any buildout stage, either in the initial rollout or even in a mature network, you can empower your employees or customers to test the network and provide feedback. Everyone can strive to enhance the quality, and testing is not just restricted to specialized groups of people. The Sympulse application has democratized this testing process by offering this feature to anyone and everyone, allowing more scalable, cost-efficient and a more extensive reach for network testing.
All test results are synced with the cloud-based Sympulse application engine and stored. It then goes into multiple AI algorithms that assist the technical team in reviewing, analyzing and deciding data-driven actions for network enhancement.
With the right mindset and sense of ownership, and a simple and powerful product, employees and customers can help significantly improve network quality. A win-win for any operator.
The Sympulse application has even been made available for free download via the App stores in Japan.
https://symphony.rakuten.com/blog/...se-democratizing-network-testing
By Rakuten Advertising | January 26, 2023 | MARKETING STRATEGIES
For advertisers and publishers to be successful this year, they will need to change their thinking and how they run their affiliate programmes. Taylor Swift said, “this is a new year. A new beginning. And things will change.” While some see change as scary, we at Rakuten Advertising view it as an opportunity.
As marketers, we recognise that in this economy, we’re asked to deliver immediate results. It’s easy to do great work and deliver high-performing marketing campaigns when budget and resourcing is high. When we’re asked to do more with less, the strength of tried and tested strategies shines through. Rakuten Advertising is about changing the conversation. We’re elevating how people use the affiliate channel with a focus on partnership excellence. We’re shaking off the industry bells and whistles and building a tech stack that helps our partners return to the fundamentals of affiliate and enables them to do more with less.
Without missing a beat, our product experts have worked to bring about change through advanced technology that exceeds performance goals for our clients and partners. Our team has built upon the Rakuten Advertising platform with advanced features that increase partnerships, enhance commissioning models, and provide actionable insights.
With a new year and a new beginning now upon us all, it’s time to leverage a new breed of tech and shake up your performance strategy to deliver campaigns that outsmart the competition and achieves your business KPIs.
A renewed partner experience
Like Taylor Swift and many marketers out there, we’re about relationships. We’re committed to fostering the strongest relationships in the affiliate industry and making it easier than ever for publishers to drive value. We’re doing this through the following:
The reimagined Publisher Dashboard features AI-powered partner and product recommendation engines, helping to forge new partnerships and increase revenue. With fully automated partnership offers and links, publishers can access critical data quicker and easier than ever.
An enhanced deep linking API and Advertiser Search API in the upgraded Developer Portal, significantly simplifying program execution and recruitment for publishers. The overhaul to our developer tech stack improves performance stability and provides the infrastructure to implement APIs efficiently.
Driving advertiser effectiveness
Doing more with less is a throwaway sentiment unless you have access to the tools that enable it to happen. Our team foresaw this need and developed a tech stack that helps advertisers work smarter by making data-led decisions that ultimately stretch budgets further.
Our industry-leading Affiliate Forecasting tool allows advertisers to input publisher mix and commission rate changes to receive detailed performance forecasts. It utilises an intelligent, in-house model developed by our data scientists to foster smarter decisions making via unique data sources.
Paid Placement Recommender eliminates the risk of tenancies and paid-for exposure by identifying top placement opportunities for advertisers. Eliminating the trial and error phase to create new successful and profitable partnerships.
Advertisers can better understand how to optimise campaigns using our industry-first On-demand Benchmarking tool to compare programme performance to industry benchmarks. On-demand benchmarking also supports advertisers in advocating for more affiliate investment.
We released Optional Transaction Fields to help advertisers better align their affiliate strategies with business objectives and incentivise partners further*.* Although available to all advertisers, this feature is of particular benefit to those in the travel vertical. The fields sent will help advertisers identify how their consumers chose to fly, their reasons for booking travel and whether they are paying using points or cash. Advertisers can use this information to optimise campaigns and strategically incentivise publishers based on their objectives.
The team also developed the Global Performance Dashboard for advertisers working with us globally and running more than one programme*.* The dashboard helps programme leaders track, measure and optimise global, regional, and national campaigns.
New opportunities to earn
Last but certainly not least, our technology gives advertisers and publishers new opportunities to earn. The affiliate channel would be nothing without its publishers. That’s why we’ve developed technology that benefits both.
Linkless Code Tracking removes the walls around affiliate marketing and creates new opportunities for advertisers and publishers. Advertisers can drive sales across brick-and-mortar, social, CTV, print and podcasts by enabling new partnerships and programme capabilities with existing partners. Publishers and non-traditional affiliates will earn commissions when vanity codes are used at checkout, even when a click doesn’t occur.
Our revolutionary Audience Engine feature lets publishers and advertisers activate their first-party data and serve highly targeted marketing messages. Showing unique messages to a consumer based on their previous click or purchase data, Audience Engine propels partnerships to new levels of strategic value, creating custom campaigns and audiences.
As we navigate the next twelve months, how advertisers and publishers leverage the tools and tech available will be crucial. The industry can’t keep cruising. Advertisers and publishers need to be like Taylor, so busy dancing that regardless of what happens, you don’t get knocked off your feet.
Want to shake up your 2023 affiliate programme? Contact us today to speak with one of our experts.
https://blog.rakutenadvertising.com/en-uk/...advanced-affiliate-tech/
AST SpaceMobile raises $75 million, partners with TIM Brasil
Direct-to-phone satellite firm testing services in Brazil
January 26, 2023
By Dan Swinhoe
https://www.datacenterdynamics.com/en/news/...rtners-with-tim-brasil/
The Japanese three-player mobile market is a remarkably stable market, however it is about to be rocked by fourth market entrant - Rakuten Mobile - looking to follow the steps of successful new entrants launch such as Free in France and Reliance Jio in India. Rakuten has set an ambitious target of being the first cloud-native mobile network.
The analyst forecasts Rakuten could capture up to 10m subscribers in 3 years by offering lower pricing, e-Commerce bundling and other lifestyle services to its existing 100 million Rakuten customers, while KDDI and to a lesser extent NTT and Softbank already embarked on such journey.
The analyst forecasts 5G mobile subscribers will represent nearly 75% subscribers of all subscriptions by 2028, 4G will represent about 25% of all connections while 3G will be shut down by the end of 2026.
he Japan Telecoms Industry Report transactions database analysis highlights the dearth of inbound (domestic) transactions in the Japanese telecommunications services market, with the largest transactions from Softbank entering the mobile market and consolidating its position by acquiring smaller operators. However, in the short to medium term, the mobile telco sector is unlikely to experience corporate activity with Rakuten market entry. Softbank Group is selling down shares of its mobile arm to raise cash and fortify its ailing balance sheet with the group still owning about 40% of its mobile unit.
https://www.reddit.com/r/RakutenUndervalued/...s_target_of_being_the/
1 Nutzer wurde vom Verfasser von der Diskussion ausgeschlossen: Scansoft