feeding the company's growth
02 October 2019
Carousell, an online classifieds marketplace company, is focusing on the auto portion of their market to help increase the company's growth throughout this year.
The company's General Manager for the Philippines, Raffy Montemayor, recently stated that the auto market is one of the key areas that is helping drive growth for the entire platform.
“I am confident that our automobiles business unit will lead in the online classified space,” he said.
He also stated that both overall listings for cars and views of those listings have continued to grow ever since OLX Philippines consumers have transitioned onto the Carousell marketplace.
Karl Magsuci, the Head of Cars for Carousell Philippines, also recently stated that overall car listing views have increased from 106,000 to around 312,000 and listings themselves went from 6,000 to 13,000 after the transition from OLX.
Auto parts and accessories saw views go from 71,000 to 121,000 and listings went from 1,600 to 5,300 since the transition.
Views for listings of motorcycles moved from 44,000 to 102,000 and actual listings grew from 1,200 to 4,000.
Magsuci said that the company believes that both views and listings will keep increasing as the year moves on. He also said that growth is expected to actually increase by next year as the platform continues to upgrade itself to make it easier for consumers to use.
Earlier this summer Carousell and OLX began conducting operations together as Carousell.ph with a focus on becoming the Philippines' top digital retail site.
The two companies merged after Carousell received an investment from OLX Group's owner Naspers which led to the platform acquiring OLX Philippines.