wieso BROOKLINE BANCORP ignorieren?
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BURLINGTON, VT--(Marketwired - Oct 31, 2013) - A new level of sophistication and creativity in bank advertising will soon be visible in the latest bank marketing campaign from Shark Communications. Developed for Brookline Bank, a Boston based bank that is part of the Brookline Bancorp (NASDAQ: BRKL) network of community banks, the new advertising features a variety of upscale and stylish images, text, and headlines positioning Brookline Bank as a valuable banking partner to its customers. In one of the first ads to be launched, an image of a barefoot couple on a beach is paired with the headline, "Calm is three days with your shoes off ... knowing your bank is always on." The ads follow a bank marketing strategy originally developed by Shark in conjunction with an overall rebranding effort for Brookline Bank in 2008. This approach was designed to shift the overall brand image of Brookline Bank and to attract a younger and perhaps more affluent demographic.
Peter Jacobs, Shark Communications' Creative Director noted, "The new brand marketing for Brookline Bank represents a focus by Chief Executive Officer Paul Perrault and the bank's executive management for rather sophisticated marketing strategies based on distinguishing the bank in the greater Boston marketplace with well-managed brand image marketing. It's not typical of most bank marketing which tends to be more populated by standard themes such as community, trust, savings rates and various bank products."
Following previous marketing programs established by the agency for Brookline, Shark will execute the new bank campaign across multiple media channels. These channels include search, social, mobile, print and outdoor media.
Shark Communications, and Strategic/Creative Director Peter Jacobs, offers nearly three decades of creative excellence and deep, strategic knowledge of bank marketing. Shark serves a variety of clients with integrated and interactive marketing solutions, with an expertise in bank branding, advertising, web development, SEO/SEM, and digital public relations. For more information please visit sharkcomm.com.
Contact:
Peter Jacobs
pete@sharkcomm.com
http://finance.yahoo.com/news/...communications-launch-180104908.html
Looking at the universe of stocks we cover at Dividend Channel, on 11/6/13, Brookline Bancorp Inc (NASD: BRKL) will trade ex-dividend, for its quarterly dividend of $0.085, payable on 11/22/13. As a percentage of BRKL’s recent stock price of $8.80, this dividend works out to approximately 0.97%, so look for shares of Brookline Bancorp Inc to trade 0.97% lower — all else being equal — when BRKL shares open for trading on 11/6/13.
http://www.forbes.com/sites/dividendchannel/2013/...?partner=yahootix
Total Revenue 54,276 56,038 54,939 59,479
Cost of Revenue 4,636 4,744 4,834 5,077
Gross Profit - - - -
Operating Expenses
Research Development - - - -
Selling General and Administrative 28,403 29,635 29,607 27,071
Non Recurring - - - -
Others§3,900 3,617 3,020 4,898
Total Operating Expenses - - - -
Operating Income or Loss - - - -
Income from Continuing Operations
Total Other Income/Expenses Net - - - -
Earnings Before Interest And Taxes 17,337 18,042 17,478 22,433
Interest Expense 2,774 2,794 3,109 3,335
Income Before Tax 14,563 15,248 14,369 19,098
Income Tax Expense 4,645 5,382 5,129 6,868
Minority Interest (490) (375) (427) (367)
Net Income From Continuing Ops 9,428 9,491 8,813 11,863
Non-recurring Events
Discontinued Operations - - - -
Extraordinary Items - - - -
Effect Of Accounting Changes - - - -
Other Items - - - -
Net Income 9,428 9,491 8,813 11,863
Preferred Stock And Other Adjustments - - - -
Net Income Applicable To Common Shares 9,428 9,491 8,813 11,863
http://finance.yahoo.com/q/is?s=brkl
In trading on Monday, shares of Brookline Bancorp Inc (NASD: BRKL) crossed above their 200 day moving average of $9.06, changing hands as high as $9.08 per share. Brookline Bancorp Inc shares are currently trading up about 1.5% on the day. The chart below shows the one year performance of BRKL shares, versus its 200 day moving average:
http://www.forbes.com/sites/dividendchannel/2013/...?partner=yahootix
Prev Close: 9.09
Open: 9.14 §
Bid:§6.48 x 100
Ask: N/A§
1y Target Est: 9.83
Beta: 0.8§
Next Earnings Date: N/A
Day's Range: 9.06 - 9.18
52wk Range: 8.16 - 10.10
Volume: 98,048§
Avg Vol (3m): 285,233
Market Cap: 638.50M
P/E (ttm): 16.12
EPS (ttm): 0.57
Div & Yield: 0.34 (3.80%)
http://finance.yahoo.com/q?s=BRKL
31.01.14 8,90 9,09§8,88 8,90 $ 432.010 3,72 M
30.01.14 9,05 9,44§8,8801 9,00 $ 513.727 4,50 M
29.01.14 9,26 9,46§9,13 9,15 $ 342.487 2,92 M
28.01.14 9,36 9,36§9,24 9,325 $ 262.889 2,31 M
27.01.14 9,50 9,55§9,31 9,31 $ 260.238 2,30 M
24.01.14 9,51 9,63§9,39 9,46 $ 232.087 2,02 M
23.01.14 9,60 9,65§9,465 9,59 $ 328.801 2,95 M
22.01.14 9,63 9,64§9,55 9,60 $ 288.120 2,53 M
21.01.14 9,59 9,66§9,48 9,60 $ 333.996 3,08 M
17.01.14 9,53 9,55§9,44 9,50 $ 300.824 2,72 M
16.01.14 9,55 9,60§9,48 9,52 $ 252.950 1,97 M
15.01.14 9,59 9,66§9,4401 9,59 $ 323.233 2,89 M
14.01.14 9,53 9,56§9,48 9,52 $ 338.686 3,08 M
13.01.14 9,54 9,57§9,44 9,51 $ 347.502 3,21 M
10.01.14 9,47 9,54§9,39 9,54 $ 363.988 3,31 M
09.01.14 9,45 9,55§9,37 9,44 $ 198.588 1,76 M
08.01.14 9,46 9,465§9,39 9,43 $ 350.437 3,12 M
07.01.14 9,45 9,51§9,40 9,44 $ 318.273 2,88 M
06.01.14 9,50 9,50§9,39 9,40 $ 320.846 2,87 M
03.01.14 9,43 9,61§9,38 9,44 $ 181.114 1,52 M
02.01.14 9,59 9,59§9,40 9,44 $ 262.482 2,32 M
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